AMERICAN DREAMIN’
Countless miles, a month on the road, and stories that will stay with us forever, the H-D brand team captured the spirit of the 2024 Harley-Davidson motorcycles. I led multiple facets of the model-year campaign, from concept development and on-site art direction to the final production of multi-channel deliverables across video, social, and digital platforms. Our hard work earned the H-D team seven ADDY Awards at the 2025 AAF Charlotte show, including Best of Show, as well as two National ADDYs. The campaign showcased Harley-Davidson’s commitment to rider culture, innovation, and storytelling at every turn.